A system you can try
Change brand, density, and component state in the live visual-system playground. Explore the playground
KIMBERLY FLOWERS · SELECTED DESIGN WORK
Product creative direction for complex workflows. I connect clear interfaces, reusable visual systems, and practical guidance that teams can build on.
Recent working demonstrations · Design rationale included

SELECTED CASE STUDIES
Each case explains the problem, my role, the solution, guiding principles, and the resulting experience.

01 / PRODUCT EXPERIENCE
A clearer path from request to approval.
A calm enterprise visual language applied to a guided request, review, and approval workflow.
Read the case study
02 / OPERATIONAL EXPERIENCE
Evidence before action.
Visual hierarchy and data context for an operational investigation, action review, and follow-up.
Read the case study
03 / VISUAL SYSTEMS
One collection. Five distinct expressions.
Five visual directions exploring where shared behavior matters and where expression should vary.
Read the case study
04 / SALES EXPERIENCE
Show people what they can make.
A guided sales page that connects examples, product workflow, and a clear one-time offer.
Read the case studyPROCESS AND PRACTICE
Change brand, density, and component state in the live visual-system playground. Explore the playground
See how references, generated options, critique, and implementation shaped Brightpath. See the design iteration
Review task checks, responsive evidence, and a working contrast calculator. Inspect the checks
VISUAL RANGE
Brightpath’s eggplant-and-rose identity anchors the studio work. Booked in 48 explores five additional visual directions for different audiences.
For a walkthrough, start with Asteron’s approval flow or Northstar’s rollback review. I can discuss the choices, limitations, and what I would test next.